Washington, D. C. 20549

                                    FORM 8-K

                                 CURRENT REPORT

                     Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934

                         Date of Report February 3, 2004
                        (Date of earliest event reported)

                               FORD MOTOR COMPANY
             (Exact name of registrant as specified in its charter)

                 (State or other jurisdiction of incorporation)

                1-3950                                38-0549190
                ------                                ----------
       (Commission File Number)               (IRS Employer Identification No.)

 One American Road, Dearborn, Michigan                    48126
 -------------------------------------                    -----
(Address of principal executive offices)                (Zip Code)

         Registrant's telephone number, including area code 313-322-3000


Item 5.  Other Events.

     Our news release dated  February 3, 2004  concerning  U.S.  retail sales of
Ford  vehicles  in  January  2004,  filed  as  Exhibit  20 to  this  report,  is
incorporated by reference herein.

Item 7.  Financial Statements, Pro Forma Financial Information and Exhibits.


Designation              Description                 Method of Filing
-----------              -----------                 ----------------

Exhibit 20               News Release dated
                         February 3, 2004            Filed with this Report


     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized on the date indicated.

                                           FORD MOTOR COMPANY

Date:  February 3, 2004                    By: /s/Kathryn S. Lamping
                                               Kathryn S. Lamping
                                               Assistant Secretary


                                  EXHIBIT INDEX

Designation                Description
-----------                -----------

Exhibit 20                 News Release dated February 3, 2004