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7 ETFs For The Best Country Brands

By: ETFdb
In a global environment riddled with uncertainties and looming debt burdens, it isn’t always the biggest or fastest growing economies that lure investors. Going beyond gross domestic product data, international investors often find themselves flocking to destinations that boast “safe haven” reputations, and not necessarily the most attractive balance sheets. In an effort to more accurately pinpoint people’s sentiment regarding specific nations, FutureBrand has constructed an annual Country Brand Index, which incorporates a multitude of factors that go beyond traditional economic metrics [see also ETFs For The World's Most Valuable Emerging Market Brands]. A nation’s reputation, or its brand, stands to offer valuable insights into how potential investors will evaluate opportunities in that country’s market. The Country Brand Index, CBI for short, ranks countries by their perceived brand value as determined by performances across five key dimensions, including: value system, quality of life, good for business, heritage and culture, and tourism. The CBI encapsulates everything from the nation’s cultures, to [...] Click here to read the original article on ETFdb.com. Related Posts: Europe ETFs: The Good, The Bad, The Ugly ETFs To Play Euro 2012 ETFs To Play AAA Europe E*TRADE Joins Commission Free ETF Party 2011: A Year Of ETF Firsts
In a global environment riddled with uncertainties and looming debt burdens, it isn’t always the biggest or fastest growing economies that lure investors. Going beyond gross domestic product data, international investors often find themselves flocking to destinations that boast “safe haven” reputations, and not necessarily the most attractive balance sheets. In an effort to more accurately pinpoint people’s sentiment regarding specific nations, FutureBrand has constructed an annual Country Brand Index, which incorporates a multitude of factors that go beyond traditional economic metrics [see also ETFs For The World's Most Valuable Emerging Market Brands]. A nation’s reputation, or its brand, stands to offer valuable insights into how potential investors will evaluate opportunities in that country’s market. The Country Brand Index, CBI for short, ranks countries by their perceived brand value as determined by performances across five key dimensions, including: value system, quality of life, good for business, heritage and culture, and tourism. The CBI encapsulates everything from the nation’s cultures, to [...]

Click here to read the original article on ETFdb.com.

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