Magazine plays major role in advancing multi-billion-dollar non-GMO market
SOURCE: The Organic & Non-GMO Report
DESCRIPTION:
FAIRFIELD, Idaho, April 21, 2021 /3BL Media/ - More than twenty years ago, journalist Ken Roseboro had an idea for a publication that focused on the market for non-GMO (non-genetically modified) grains and foods. At the time, the market for non-GMO foods was barely in its infancy. Despite that, Ken had the foresight to see a strong market emerging and launched The Non-GMO Report in 2001.
Fast forward 20 years, Ken’s foresight was correct, and The Organic & Non-GMO Report has played a leading role in advancing the non-GMO market, which has grown to more than $30 billion in annual sales. Mainstream food companies such as Danone, General Mills, and PepsiCo now promote their Non-GMO Project Verified products.
“In the past 20 years, non-GMO has grown from an obscure grain industry term to be one of the most recognized labels in the food industry,” says Ken Roseboro, editor and publisher of The Organic & Non-GMO Report. “Our magazine has supported that growth by providing reliable information and reporting as well as sources for non-GMO ingredients with our annual directory, The Non-GMO Sourcebook.”
“Trusted voice in the industry”
Industry leaders recognize the value of The Organic & Non-GMO Report as the respected source for information about the fast-growing organic and non-GMO markets.
Kellee James, CEO of Mercaris, a leading organic and non-GMO market data firm, says: “I rely on The Organic & Non-GMO Report to understand the news and trends that are impacting our sector. It really serves a unique need, since it’s the only publication dedicated to organic and non-GMO ag. It covers a stunning range of topics: from research developments, regulations and marketplaces to consumer sentiment and really helps me get a full picture what's going on in this area of food & agriculture.”
Tonya Lofgren, Marketing Manager at Ciranda, Inc., an organic and non-GMO ingredient supplier, says: “The Organic & Non-GMO Report is a trusted voice in the industry, providing the latest updates on the ever-changing organic and non-GMO landscape. In addition to the magazine and newsletter, their annual Non-GMO Sourcebook and online supplier directory are valued resources that bridge the gap between buyers and suppliers.”
Suppliers’ directory, new website, Insights
In addition to celebrating its 20th anniversary of publishing, The Organic & Non-GMO Report achieved several other milestones:
- Published the 20th edition of The Non-GMO Sourcebook, the world’s only “farm to fork” directory of non-GMO and organic seeds, grains, ingredients, animal feed, and food products, www.nongmosourcebook.com.
- Redesigned the company’s website, www.non-gmoreport.com. The site features articles from the current issue of The Organic & Non-GMO Report, as well as archived articles from back issues.
- Introduced Organic & Non-GMO Insights, a digital newsletter that features the latest news and trends about the organic and non-GMO markets and complements the bi-monthly Organic & Non-GMO Report.
For more information, visit www.non-gmoreport.com.
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KEYWORDS: The Organic & Non-GMO Report, non-gmo, organic
