Generational Group, a leading mergers and acquisitions advisory firm for privately held businesses, is pleased to announce the sale of Sextant to Element Three. The acquisition closed July 6, 2026.

Sextant is a dealer-network analytics and software firm. Its proprietary data and analytics platform, built on a national dealer database, helps manufacturers and their field teams optimize dealer networks, improve dealer performance, and turn dealer and market data into decisions they can act on. Headquartered in Colorado Springs, Colorado, Sextant USA combines innovative technology with deep industry expertise to deliver scalable, data-driven solutions that help businesses achieve measurable, long-term success.

Based in Carmel, Indiana, Element Three is a B2B2X marketing agency that helps manufacturers and businesses with complex distribution networks develop effective go-to-market strategies that drive measurable growth. By integrating brand strategy, creative services, media planning, digital marketing, sales enablement, and data-driven insights, the firm helps clients strengthen relationships across their dealer and channel networks while improving business performance. Element Three partners with OEMs to launch products, build dealer programs, move inventory, and drives better customer experiences for long-term success.

Generational Group Executive Managing Director, M&A, Western Region – Lori Galloway, and her team led by Generational Affiliate, Lee Kendall, with the support of Senior Vice President, M&A, Tony Brock successfully closed the deal. Executive Managing Director, Tom Braun and Senior M&A Advisor, Michael Querard established the initial relationship with Sextant.

“Bringing together companies with complementary strengths and long-term objectives is at the core of what we do,” said Ryan Binkley, CEO of Generational Group. “We are pleased to have helped create a partnership that positions both organizations for continued success while laying the foundation for long-term growth and value creation.”

About Generational Group

Generational Group, headquartered in Dallas, TX, is a leading, award winning full-service M&A advisory firm. Generational has over 350 professionals across 17 offices in North America. The firm empowers business owners to unlock the full value of their companies through a comprehensive suite of services—including M&A advisory, exit planning education, business valuation, strategic growth advisory, wealth advisory, and digital solutions.

Celebrating its 21^st year, Generational has successfully closed over 1,800 transactions and has ranked #1 or #2 in all LSEG league tables for deals valued between $25 million and $1 billion in 2024 and 2025.

The firm was named 2025 USA Investment Banking Firm of the Year by the Global M&A Network and recognized as Investment Banking Firm of the Year by The M&A Advisor in 2024 and 2025.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260729733524/en/