Edgewell Personal Care has gotten torched over the last six months - since December 2024, its stock price has dropped 27.4% to $26.96 per share. This was partly driven by its softer quarterly results and may have investors wondering how to approach the situation.
Is there a buying opportunity in Edgewell Personal Care, or does it present a risk to your portfolio? See what our analysts have to say in our full research report, it’s free.
Why Do We Think Edgewell Personal Care Will Underperform?
Even though the stock has become cheaper, we don't have much confidence in Edgewell Personal Care. Here are three reasons why there are better opportunities than EPC and a stock we'd rather own.
1. Core Business Falling Behind as Demand Plateaus
When analyzing revenue growth, we care most about organic revenue growth. This metric captures a business’s performance excluding one-time events such as mergers, acquisitions, and divestitures as well as foreign currency fluctuations.
The demand for Edgewell Personal Care’s products has barely risen over the last eight quarters. On average, the company’s organic sales have been flat.
2. Free Cash Flow Margin Dropping
Free cash flow isn't a prominently featured metric in company financials and earnings releases, but we think it's telling because it accounts for all operating and capital expenses, making it tough to manipulate. Cash is king.
As you can see below, Edgewell Personal Care’s margin dropped by 8.3 percentage points over the last year. If its declines continue, it could signal increasing investment needs and capital intensity. Edgewell Personal Care’s free cash flow margin for the trailing 12 months was 1.4%.

3. Previous Growth Initiatives Haven’t Impressed
Growth gives us insight into a company’s long-term potential, but how capital-efficient was that growth? Enter ROIC, a metric showing how much operating profit a company generates relative to the money it has raised (debt and equity).
Edgewell Personal Care historically did a mediocre job investing in profitable growth initiatives. Its five-year average ROIC was 6.2%, somewhat low compared to the best consumer staples companies that consistently pump out 20%+.

Final Judgment
Edgewell Personal Care doesn’t pass our quality test. Following the recent decline, the stock trades at 8.2× forward P/E (or $26.96 per share). While this valuation is optically cheap, the potential downside is huge given its shaky fundamentals. There are better investments elsewhere. We’d recommend looking at the Amazon and PayPal of Latin America.
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