Splash Beverage Group (NYSE American: SBEV), a portfolio company of leading beverage brands, today announced that Winn Dixie will carry TapouT, its high-performance energy drink, in 485 stores located in Alabama, Georgia, parts of Florida and extending into Mississippi and Louisiana. Founded in 1925, Winn-Dixie operates over 529 stores serving communities throughout five southeastern states. Winn-Dixie Stores Inc. is a subsidiary of Southeastern Grocers, which is one of the largest supermarket chains based in the Southeast. “We are VERY excited to partner with Winn-Dixie and Southeastern Grocers,” said Robert Nistico, Splash Beverage Group’s chairman and CEO, of the new agreement. “This authorization is a key strategic placement as we build out retail distribution throughout the southeast U.S. Winn-Dixie is a premier grocery store chain in the southeast U.S. TapouT is now being distributed and sold at retail by some of the largest names in the consumer business, including Walmart, Ralph’s Stores Budweiser owner AB-ONE, and now Winn-Dixie. This is another important point of retail distribution as we continue to work our distribution and sales strategy … the more shelves we are on, the higher our sales are, it’s that simple.”
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About Splash Beverage Group Inc.
Splash Beverage Group, an innovator in the beverage industry, owns a growing portfolio of alcoholic and non-alcoholic beverage brands including Copa di Vino wine by the glass, SALT flavored tequilas, Pulpoloco sangria, and TapouT performance hydration and recovery drink. Splash’s strategy is to rapidly develop early stage brands already in its portfolio as well as acquire and then accelerate brands that have high visibility or are innovators in their categories. Led by a management team that has built and managed some of the top brands in the beverage industry and led sales from product launch into the billions, Splash is rapidly expanding its brand portfolio and global distribution. For more information about the company, visit www.SplashBeverageGroup.com.
NOTE TO INVESTORS: The latest news and updates relating to SBEV are available in the company’s newsroom at https://ibn.fm/SBEV
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