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UseSights Launches First Physical AI Platform for Consumer Products, Establishing the Third Pillar of Consumer Intelligence

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Behavioral Intelligence Platform unveils TinyTags - its new AI-powered smart sensors - and AI-Delivered Intelligence.

CHICAGO, IL / ACCESS Newswire / April 29, 2026 / UseSights today unveiled two breakthroughs that establish it as the first Physical AI platform purpose-built for consumer products: TinyTags, next-generation AI-powered smart sensors deployable across every major product form factor, and AI-Delivered Intelligence, a new delivery model that produces analyst-grade strategic outputs in hours rather than weeks.

With these breakthroughs, UseSights captures how people actually use consumer products in the real world - through smart sensors placed on the products themselves - and turns that usage data into strategic recommendations brands can act on.

Together, the breakthroughs establish Behavioral Intelligence as the third pillar of consumer intelligence. For decades, consumer products companies have relied on two pillars of intelligence: purchase data, which reveals what consumers buy, and survey data, which reveals what consumers say. Until now, there has been no way to systematically reveal what consumers actually do once a product leaves the shelf.

"Brands spend billions getting consumers to buy, and then go blind on whether they use," said Nihal Advani, Founder & CEO of QualSights, the company behind UseSights. "The digital world has tracked every interaction for over 20 years. The physical world, where consumer products actually live, has been dark. These two breakthroughs close that gap."

TinyTags are UseSights' newest edge-AI smart sensors - one-third the size of the previous generation and deployable at scale across every major product form factor, from bottles and tubes to pumps, pouches, and beyond. The tags passively detect real usage events - opens, presses, squeezes, dispenses, applications - with zero consumer effort.

AI-Delivered Intelligence is UseSights' new delivery model. Analyst-grade strategic outputs - decks, workbooks, and recommendations - are produced directly from sensor data, informed by deep CPG category expertise and years of behavioral research methodology. Clients receive intelligence in hours, not weeks.

UseSights is already in use at several of the world's largest CPG companies, validated across dozens of categories and many countries. The platform is supported by 13 issued patents and backed by the former CEOs of Nielsen, IRI, NPD, and Comscore.

About UseSights

UseSights is a Behavioral Intelligence Platform for consumer products - the first Physical AI platform built to help brands measure, understand, and act on how people use the products they rely on every day. Developed by QualSights - headquartered in Chicago - UseSights is used by the world's leading CPG and Consumer Health brands. More at usesights.com.

Media Contact

Kimberly McLynn ยท kimberly@usesights.com

SOURCE: QualSights



View the original press release on ACCESS Newswire

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