The "Global Personal Care Wipes Market by Product (Baby Wipes, Facial & Cosmetic Wipes, Flushable Wipes), Nature (Conventional, Organic), Distribution Channel - Forecast 2024-2030" report has been added to ResearchAndMarkets.com's offering.
The Personal Care Wipes Market grew from USD 13.09 billion in 2023 to USD 13.98 billion in 2024. It is expected to continue growing at a CAGR of 6.89%, reaching USD 20.87 billion by 2030.
The heightened awareness of hygiene and health, convenience-driven lifestyles, rising demand for eco-friendly products, and an inclination toward organic ingredients have significantly increased the demand for personal care wipes.
However, the industry faces several challenges, such as strict regulations on material sourcing and disposal methods for used wipes, fluctuating raw material costs, and fierce competition from traditional alternatives. Furthermore, developing eco-friendly materials, including bamboo, cotton, or plant-based cellulose, and formulating specialized products is expected to offer a significant opportunity for the market.
Regional Insights
In the Americas, the United States and Canada hold significant positions in the market, driven by factors such as a strong focus on hygiene, convenience, an aging population, and the rise of eCommerce platforms. Within EMEA, European Union countries display high demand for eco-friendly and sustainable personal care products, such as biodegradable wipes made from natural ingredients. EU regulations have pushed manufacturers to innovate new products due to changing consumer demands for environmentally friendly products.
The Middle East and Africa region presents significant growth opportunities due to increasing disposable incomes and urbanization in key areas, including South Africa, Saudi Arabia, and Nigeria. In APAC, China's rapidly growing middle-class population fuels the demand for personal care wipes. High internet penetration rates have boosted online sales channels, increasing the accessibility of imported products that cater to evolving consumer needs. Japan's aging population and a preference for high-quality products drive innovation among local manufacturers to develop innovative personal care wipes with added skin and health benefits.
The expanding population of India presents a vast consumer base with a growing interest in hygiene and convenience-oriented products. Recent developments within the global personal care wipes market include an increase in patent applications related to sustainable materials and production methods; research on the impact of various ingredients used in personal care wipes on human health; heavy investments by international players in developing regions; and government initiatives promoting responsible use and disposal of personal care wipes through recycling programs tailored for these products.
Recent Developments
Ginni Filaments Launches Ultra-Pure Water Wipes for Babies
Ginni Filaments Ltd. has introduced ultra-pure water wipes, a revolutionary product in the baby care segment. These wipes contain 99.9% water and are marketed and registered as 'paaniwipes' under the brand 'Adore Baby.' The wipes are made from super soft and skin-friendly nonwoven spunlace fabric, which helps protect babies' delicate skin from rashes and redness.
Harper Hygienics Launches Hemp-Based Intimate Care Wipes
Harper Hygienics has introduced the latest addition to their Cleanic Naturals Hemp line: Intimate Wipes. These wipes are meticulously crafted to deliver a lasting sensation of freshness and cleanliness. As part of its commitment to sustainability, the company is utilizing biodegradable nonwoven fabric to produce these wipes.
Sophie la Girafe Babycare Launches Baby Wipes
Sophie la Girafe Babycare introduced 99% Water Wipes specifically designed for personal care purposes. These wipes are formulated with seven bio-sourced ingredients that are gentle and kind to the skin. These wipes are 100% biodegradable, vegan, hypo-allergenic, and cruelty-free. With their unique composition, these wipes effectively cleanse and moisturize while ensuring that the natural oils of the baby's skin are protected.
Key Attributes:
| Report Attribute | Details |
| No. of Pages | 198 |
| Forecast Period | 2024 - 2030 |
| Estimated Market Value (USD) in 2024 | $13.98 Billion |
| Forecasted Market Value (USD) by 2030 | $20.87 Billion |
| Compound Annual Growth Rate | 6.8% |
| Regions Covered | Global |
Market Dynamics
Market Segmentation Analysis
- Product: The proliferation of baby wipes has revolutionized infant care, providing a convenient and effective solution for parents and caregivers
- Distribution Channels: Wide availability of personal care wipes on online platforms
Market Drivers
- Increasing usage of flushable wipes and wipes on the infant
- Rising incidences of UTIs and demand for alcohol-free wipes
- Favorable government initiatives to increase sanitation and hygiene awareness
Market Restraints
- Concerns associated with irritation to the skin
Market Opportunities
- Inclination towards organic and natural personal care wipes
- Availability of personal care wipes through online distribution channels
Market Challenges
- Availability of multiple counterfeit products in the market
Industry Insights
- Market Disruption Analysis
- Porter's Five Forces Analysis
- Value Chain & Critical Path Analysis
- Pricing Analysis
- Technology Analysis
- Patent Analysis
- Trade Analysis
- Regulatory Framework Analysis
Key Company Profiles
- Albaad Massuot Yitzhak Ltd. by Moshav Massuot Yitzhak
- American Hygienics Corporation
- Artsana SpA
- Boogie Brands by Eleeo Brands, LLC
- Comark International Corporation
- Cotton Babies, Inc
- Diamond Wipes International, Inc.
- Edgewell Personal Care Company
- Essity Aktiebolag
- Farlin Corporation
- Fujian Hengan Group Ltd
- GAMA Healthcare
- Guy & O'Neill Inc.
- Hengan International Group Company Limited
- InSpec Solutions, LLC
- Johnson & Johnson Services, Inc.
- Kimberly-Clark Corporation
- Linette Hellas SA
- Medline Industries, LP
- Neva Global Group
- Nice-Pak International Ltd.
- OX BELLCOW Cosmetics Co., Ltd.
- Premier Care Industries
- Procter & Gamble Company
- Quanzhou Unicare Hygiene Products Co., Ltd.
- Rael, Inc.
- Reckitt Benckiser Group plc
- Rockline Industries
- Shaoxing Elite Bio-Tech Co., Ltd.
- Svenska Cellulosa Aktiebolaget (SCA)
- SweetSpot Labs Inc.
- The Honest Company, Inc.
- Unicharm Corporation
- Unilever PLC
- Young Living Essential Oils, LC
Market Segmentation & Coverage
Product
- Baby Wipes
- Facial & Cosmetic Wipes
- Flushable Wipes
- Hand & Body Wipes
Nature
- Conventional
- Organic
Distribution Channel
- Online
- Pharmacy
- Specialty Store
- Supermarket & Hypermarket
For more information about this report visit https://www.researchandmarkets.com/r/fpq7ug
About ResearchAndMarkets.com
ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240815331534/en/
Contacts
ResearchAndMarkets.com
Laura Wood, Senior Press Manager
press@researchandmarkets.com
For E.S.T Office Hours Call 1-917-300-0470
For U.S./ CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900
