NORTH KINGSTOWN, RI / ACCESS Newswire / July 14, 2026 / Marquis Who's Who is proud to interview and honor Theresa Porcaro for her distinguished contributions to strategic healthcare marketing, growth leadership, patient acquisition and women's health advocacy. Ms. Porcaro's recognition reflects a career defined by adaptability, continuous learning, empathy and a powerful commitment to helping patients feel seen, heard and supported.

Ms. Porcaro currently serves as vice president of growth and marketing at Pelvic Rehabilitation Medicine (PRM), where she leads national growth, patient acquisition and digital transformation for one of the nation's leading specialty healthcare organizations focused exclusively on pelvic pain and endometriosis. Since joining the organization in 2022, she has played a central role in reshaping the company's business approach, helping transform its marketing strategy into a patient-centered model that connects more directly with people seeking specialized pelvic pain care. Her work has helped ensure that people navigating pelvic pain, endometriosis and related conditions receive communication that meets them where they are.

Before advancing to her current role, Ms. Porcaro served as senior director of growth and marketing, senior director of marketing and marketing director at Pelvic Rehabilitation Medicine. In these roles, she strengthened patient-centered campaigns, improved brand strategy and helped the organization better connect with the women and patients it serves. Her leadership is grounded not only in marketing expertise, but also in her own experience as a patient with endometriosis. This gives her a deeply personal understanding of the audience she is trying to reach.

In an interview with Marquis Who's Who, Ms. Porcaro described how PRM uses artificial intelligence in a practical and patient-focused way. "We're training Claude to understand our patient population, their personalities, and even to develop tools like an automatic symptom tracker in Excel," she said. The enterprise version of Claude is used within a HIPAA-compliant environment to support internal workflows that ultimately help patients receive information and care more efficiently.

Ms. Porcaro is also learning to code and automate marketing dashboards, using AI to streamline reporting, analyze patient retention and support tools such as symptom tracking. For her, AI is not simply a trend. It is a way to improve decision-making, understand patient needs and help leaders focus on the issues that matter most.

Ms. Porcaro's career began in communications, content and marketing. She served on UiPath's global marketing team during a period of major growth that included the company's public listing. She also founded SpecialT Consulting in 2012, providing marketing strategy and copywriting services, and held roles with Upserve, Astonish, Bryant University, Patch.com, Richner Communications and WPIX-TV.

Across these experiences, she built expertise in demand generation, content strategy, campaign development, digital advertising, marketing operations, brand growth and organizational change. Speaking with Marquis Who's Who, Ms. Porcaro shared that these skills have helped her branch out in her current role. "When my team told me we were getting leads from TikTok that turned into patients, I said I needed to be on TikTok," she said. "I wanted to understand the platform firsthand and meet patients where they already are."

Ms. Porcaro has received significant recognition for her work, including 2025 National Health Care Marketing Leader of the Year, 2025 Most Influential People in Health Care Marketing, The Silicon Review Magazine's "5 Amazing Women Leaders to Watch 2025" and 2025 5 Most Inspiring Leaders to Watch. These honors reflect both her technical skill and her ability to use marketing as a vehicle for access, education and advocacy.

Looking ahead, Ms. Porcaro plans to continue building her advocacy work on women's health. She recently launched (Un)Remarkable Endo LLC, a platform and business dedicated to supporting ambitious women navigating chronic illness while building meaningful careers and lives. She has trademarked the brand and is currently writing her first book, which expands on its central message of building the life you want anyway. Her goal is to build stronger support networks, especially in Rhode Island, and help more women understand that effective treatment, support and validation are available - and that they do not have to navigate chronic illness alone.

Ms. Porcaro attributes her success to continuous learning, adaptability and a willingness to take on challenges even when she does not yet know the answer. She believes everything can be figured out with enough willpower, and she leads by hiring smart people, listening closely and never asking her team to do something she would not do herself.

"Theresa Porcaro exemplifies the caliber of healthcare marketing leader and patient advocate Marquis Who's Who is proud to chronicle," the editorial team stated. "Her work in growth strategy, patient engagement and women's health reflects a career defined by empathy, innovation and a commitment to bringing others forward with her." Through its interview and recognition of Ms. Porcaro, Marquis Who's Who celebrates a professional whose leadership continues to advance awareness, access and dignity for patients nationwide.

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Since 1899, when A. N. Marquis printed the First Edition of Who's Who in America^®, Marquis Who's Who^® has chronicled the lives of the most accomplished individuals and innovators from every significant field, including politics, business, medicine, law, education, art, religion and entertainment. Who's Who in America^® remains an essential biographical source for thousands of researchers, journalists, librarians and executive search firms worldwide. The suite of Marquis^® publications can be viewed at the official Marquis Who's Who^® website, www.marquiswhoswho.com.

SOURCE: Marquis Who's Who