Riyadh / Dubai — 22 July 2025 — mQsala, the pioneering platform set to revolutionize garment care across the MENA region, has officially launched its presale campaign on Gempad, introducing the world’s first blockchain-integrated, on-demand laundry ecosystem. With operations first rolling out in Saudi Arabia and soon expanding into the UAE and wider GCC, mQsala combines everyday utility with smart tokenized incentives via its native BEP-20 token, MQSLA Coin.
mQsala’s platform consists of four integrated apps—tailored for customers, couriers, laundries, and admins—built on a modern microservices architecture (React Native, Next.js, NestJS, AWS EKS). This suite offers real-time order tracking, secure payments, automated workflows, and loyalty rewards, addressing long-standing inefficiencies in the $5B+ MENA laundry market.
“Our mission is to redefine how people access laundry services,” said the mQsala founding team. “We’re creating a new digital standard—one that’s efficient, transparent, and rewarding for both consumers and small business operators.”
To ensure trust and transparency, mQsala has successfully completed both a Smart Contract Audit and Team KYC Verification through Assure DeFi, the Web3 industry’s verification gold standard. View the audit and verification here: Assure DeFi Project Page
The ecosystem’s heartbeat, MQSLA Coin, enables utility staking, in-app discounts, referral rewards, and will eventually support DAO-based governance. While mQsala does not currently hold a virtual asset license, all token functionalities will remain non-transferable and utility-only until full regulatory compliance is achieved. If licensing is not obtained within 18 months post-TGE, the token will default to a loyalty points system within the app.
Key Presale Details:
- Platform: Gempad Launchpad
- Start: July 25, 2025 | End: August 1, 2025
- Rate: 10 MQSLA per 1 USDT
- Hard Cap: 1.5M USDT
- Bonus Stages: Early backers receive tiered participation rewards
The roadmap includes blockchain integration, token utility activation, and geographic scaling into Dubai, Kuwait, and Egypt, with long-term expansion plans targeting Europe and North America.
Visit mqsala.com to explore the project, or join the conversation via Telegram and Twitter.
Media Contact:
Mohammed Asif – Marketing Lead
media@mqsala.com
