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AI Revolution Takes Sales and Marketing by Storm

In the fast-paced world of business, staying ahead means embracing the transformative power of technology. 

At this point, companies either have to get in on artificial intelligence (AI) or risk getting left behind.

For sales and marketing, AI’s impact is far-reaching, from automating routine tasks to personalizing customer interactions and everything in between. Its predictive analytics capabilities allow for sharper lead targeting, ensuring sales teams concentrate their efforts on prospects most likely to convert. It also leads to operations that are quicker, more connected, and ultimately, more productive.

AI-powered tools, including chatbots and CRM systems, are not only streamlining interactions but also providing invaluable insights that help fine-tune sales strategies. The result? A significant boost in sales productivity and a more engaging customer experience. 

New research from GoDaddy reveals that entrepreneurs are rapidly adopting generative AI (GenAI) to enhance their small businesses, with expectations high for gaining a competitive advantage. 

According to a January survey of over 500 US small business owners conducted by GoDaddy, a whopping 75% believe GenAI will give them an edge over similar-sized businesses, while 68% feel it will allow them to compete more effectively against larger entities.

The uptake of GenAI among entrepreneurs has seen a significant increase, with 73% of respondents trying out the technology and 26% applying it to their business operations. This marks a substantial rise from GoDaddy’s initial survey published in May 2023, which showed only 38% had experimented with GenAI, and a mere 11% had leveraged it for business purposes.

On February 26, GoDaddy introduced Airo, an AI-powered solution designed to democratize the use of AI for business enhancement. Airo simplifies the process of starting or scaling a business by offering automated solutions for creating logos, websites, emails, payment systems, and social media posts, requiring no technical expertise from the user.

GoDaddy isn’t the only one using this powerful tool to help small businesses improve sales outcomes. Leading digital marketing solutions company Wishpond Technologies Ltd. (TSXV:WISH) (OTCQX:WPNDF) is simplifying the inevitable transition to AI by offering an integrated suite of AI marketing tools and sales solutions that simplify complex processes and amplify results.

Serving over 4,000 customers, including small and medium-sized businesses (SMBs), as well as Fortune 500 companies like ESPN, Walmart and Lululemon, Wishpond Technologies leverages a Software-as-a-Service (SaaS) model for predictable revenue and cash flow.

Empowering Businesses with AI-Powered Sales and Digital Marketing Solutions

Wishpond Technologies Ltd. (TSXV:WISH) (OTCQX:WPNDF) offers an integrated suite of marketing tools that simplify complex processes and amplify results. The company just introduced SalesCloser AI, an innovative sales platform driven by artificial intelligence. SalesCloser functions as an AI-powered virtual sales agent capable of delivering personalized sales calls and product demonstrations around the clock, eliminating the need for human intervention. By leveraging a provided knowledge base, this customized AI can conduct sales presentations tailored to suit any business and manage the entire sales process from initial contact to closing. 

Businesses can use Wishpond’s SalesCloser to dramatically grow their sales as the platform is a non-stop sales machine that works 24/7 to engage leads, close deals, and deliver insights in multiple languages. Every business that does sales calls or demos can use SalesCloser to grow. The AI is also unique in that it offers the ability to dramatically increase a business’ salesforce in an instant, a capability never seen before. SalesCloser allows businesses to significantly scale their sales team instantly, without losing out on quality or consistency.

SalesCloser is an intriguing platform in another regard; as AI continues to improve in helping businesses optimize and streamline their operations, new tools are being created every day to reduce expenses and increase ROI. Using SalesCloser reduces hiring costs because the AI tool is significantly cheaper than hiring a full-time salesperson. The platform is also proving to be more accessible and convenient without the onboarding or training of new hires.

Wishpond Technologies is a leader in democratizing AI for all businesses. SalesCloser can be used by businesses of all sizes and industries. The platform is available in ten languages making it accessible to most countries, and for selling to customers across the globe without the fear of a language barrier. Businesses can reach new demographics and customers, opening new avenues for growth. 

As a patent-pending technology, SalesCloser is set to expand its intellectual property with upcoming patents, reinforcing its position as an innovative solution in the market. With more use-cases growing every day, SalesCloser is panning out to be a revolutionary product that is going to change the way that businesses operate and grow their sales.

Since going public in December 2020, Wishpond has seen significant growth, tripling its revenue and more than doubling its customer base. Looking ahead to 2024, Wishpond plans to further integrate AI into its operations, aiming for increased productivity, cost savings, and developing more innovative AI solutions for the world. 

Click here to learn more about Wishpond Technologies Ltd. (TSXV:WISH) (OTCQX:WPNDF).

Disclosure:

1) The author of the Article, or members of the author’s immediate household or family, do not own any securities of the companies set forth in this Article. The author determined which companies would be included in this article based on research and understanding of the sector.

2) The Article was issued on behalf of and sponsored by, Wishpond Technologies Ltd. Market Jar Media Inc. has or expects to receive from Wishpond Technologies Ltd.’s Digital Marketing Agency of Record (Native Ads Inc) one thousand five hundred USD for this article. 

3) Statements and opinions expressed are the opinions of the author and not Market Jar Media Inc., its directors or officers. The author is wholly responsible for the validity of the statements. The author was not paid by Market Jar Media Inc. for this Article. Market Jar Media Inc. was not paid by the author to publish or syndicate this Article. The information provided above is for informational purposes only and is not a recommendation to buy or sell any security. Market Jar Media Inc. requires contributing authors to disclose any shareholdings in, or economic relationships with, companies that they write about. Market Jar Media Inc. relies upon the authors to accurately provide this information and Market Jar Media Inc. has no means of verifying its accuracy.

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6) This document contains forward-looking information and forward-looking statements, within the meaning of applicable Canadian securities legislation, (collectively, “forward-looking statements”), which reflect management’s expectations regarding Wishpond Technologies Ltd.’s future growth, future business plans and opportunities, expected activities, and other statements about future events, results or performance. Wherever possible, words such as “predicts”, “projects”, “targets”, “plans”, “expects”, “does not expect”, “budget”, “scheduled”, “estimates”, “forecasts”, “anticipate” or “does not anticipate”, “believe”, “intend” and similar expressions or statements that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved, or the negative or grammatical variation thereof or other variations thereof, or comparable terminology have been used to identify forward-looking statements. These forward-looking statements include, among other things, statements relating to: (a) revenue generating potential with respect to Wishpond Technologies Ltd.’s industry; (b) market opportunity; (c) Wishpond Technologies Ltd.’s business plans and strategies; (d) services that Wishpond Technologies Ltd. intends to offer; (e) Wishpond Technologies Ltd.s milestone projections and targets; (f) Wishpond Technologies Ltd.’s expectations regarding receipt of approval for regulatory applications; (g) Wishpond Technologies Ltd.’s intentions to expand into other jurisdictions including the timeline expectations relating to those expansion plans; and (h) Wishpond Technologies Ltd.’s expectations with regarding its ability to deliver shareholder value. Forward-looking statements are not a guarantee of future performance and are based upon a number of estimates and assumptions of management in light of management’s experience and perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances, as of the date of this document including, without limitation, assumptions about: (a) the ability to raise any necessary additional capital on reasonable terms to execute Wishpond Technologies Ltd.’s business plan; (b) that general business and economic conditions will not change in a material adverse manner; (c) Wishpond Technologies Ltd.’s ability to procure equipment and operating supplies in sufficient quantities and on a timely basis; (d) Wishpond Technologies Ltd.’s ability to enter into contractual arrangements with additional parties; (e) the accuracy of budgeted costs and expenditures; (f) Wishpond Technologies Ltd.’s ability to attract and retain skilled personnel; (g) political and regulatory stability; (h) the receipt of governmental, regulatory and third-party approvals, licenses and permits on favorable terms; (i) changes in applicable legislation; (j) stability in financial and capital markets; and (k) expectations regarding the level of disruption to as a result of CV-19. Such forward-looking information involves a variety of known and unknown risks, uncertainties and other factors which may cause the actual plans, intentions, activities, results, performance or achievements of Wishpond Technologies Ltd. to be materially different from any future plans, intentions, activities, results, performance or achievements expressed or implied by such forward-looking statements. Such risks include, without limitation: (a) Wishpond Technologies Ltd.’s operations could be adversely affected by possible future government legislation, policies and controls or by changes in applicable laws and regulations; (b) public health crises such as CV-19 may adversely impact Wishpond Technologies Ltd.’s business; (c) the volatility of global capital markets; (d) political instability and changes to the regulations governing Wishpond Technologies Ltd.’s business operations (e) Wishpond Technologies Ltd. may be unable to implement its growth strategy; and (f) increased competition.

Except as required by law, Wishpond Technologies Ltd. undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future event or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events. Neither does Wishpond Technologies Ltd. nor any of its representatives make any representation or warranty, express or implied, as to the accuracy, sufficiency or completeness of the information in this document. Neither Wishpond Technologies Ltd. nor any of its representatives shall have any liability whatsoever, under contract, tort, trust or otherwise, to you or any person resulting from the use of the information in this document by you or any of your representatives or for omissions from the information in this document.

7) Any graphs, tables or other information demonstrating the historical performance or current or historical attributes of Wishpond Technologies Ltd. or any other entity contained in this document are intended only to illustrate historical performance or current or historical attributes of Wishpond Technologies Ltd. or such entities and are not necessarily indicative of future performance of Wishpond Technologies Ltd. or such entities.

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