Maternal health in the U.S. faces a critical crisis. With the country ranking as one of the most dangerous and expensive places in the developed world to give birth, the situation demands urgent solutions. Emagine Solutions Technology, led by Courtney Williams, is addressing this issue through innovative technology designed to make pregnancy safer, more affordable, and improve outcomes for both patients and providers.
Bridging the Gaps in Maternal Health
Emagine Solutions Technology combines three key innovations: the Journey Pregnancy app for patients, remote patient monitoring software for clinicians, and an FDA-cleared handheld ultrasound device compatible with smartphones and tablets. Together, these technologies are transforming the pregnancy care journey, enhancing communication between patients and healthcare providers while offering vital tools to monitor maternal health.
From Personal Experience to Global Impact
Courtney Williams’ journey into maternal health innovation began when her sister experienced a high-risk pregnancy. This personal experience revealed the dangers of pregnancy and motivated Williams to leave her corporate job in customer analytics and finance to address these challenges. Located in Arizona, one of the most dangerous states for maternal health, she recognized the urgent need for localized solutions that could also scale globally.
Building the Dream Team
Despite not having a background in healthcare, Williams relied on her strong networking skills and brought together a team of experts. Her co-founder, a tech professional with experience at Google and Siemens, spearheaded the engineering of the handheld ultrasound device. By assembling a robust advisory board and collaborating with medical device industry leaders, Williams ensured her vision was backed by both technological and healthcare expertise.
Prioritizing Solutions for Maximum Impact
The handheld ultrasound was Emagine’s first milestone. With over half the global population lacking access to radiology, this device addressed a crucial gap, enabling better monitoring of fetal development. Extensive research, supported by a National Science Foundation grant, helped refine the product based on provider feedback. The device earned FDA clearance, marking a significant step forward in democratizing access to essential healthcare tools.
However, it was Williams’ personal experience with pre-eclampsia during her pregnancy that inspired Emagine to expand its offerings. Recognizing the disconnect between patients and providers, the team developed the Journey Pregnancy app and remote monitoring tools to bridge this gap.
Empowering Patients Through Data
The Journey Pregnancy app provides pregnant individuals with tools to log key health metrics such as blood pressure, glucose levels, mood, and weight. Unlike many pregnancy apps focused on entertainment, this app emphasizes actionable health insights. Features include integration with wearable devices like Fitbits and blood pressure cuffs, real-time notifications for abnormal readings, and a virtual doula to answer questions.
By equipping patients with accessible data, the app empowers them to advocate for their health, ask better questions during appointments, and address issues proactively. This approach not only improves outcomes but also alleviates some of the burdens on overworked providers.
Scaling the Vision
Emagine’s technologies are already making an impact. Thousands of users have downloaded the app, and its blood pressure monitoring feature has provided critical alerts to patients, potentially saving lives. Clinics and federally qualified health centers are onboarding these tools, proving their value in real-world applications.
Funding Innovation Through Grants
Building a med-tech company requires significant funding, especially for regulatory compliance and software development. Williams strategically pursued non-dilutive funding through grants from organizations like the Department of Health and Human Services. This approach not only provided the necessary capital but also established credibility for the company’s innovations.
The Road Ahead
Emagine Solutions Technology is not just innovating—it’s saving lives. By focusing on scalable solutions that address real pain points in maternal health, the company is redefining how technology can support patients and providers alike. With a strong foundation, proven tools, and an unwavering commitment to maternal health, the future for Emagine Solutions and its mission looks brighter than ever. To hear Courtney Williams’ full journey on Women in Motion, click this link https://businessradiox.com/podcast/women-in-motion/high-risk-to-high-tech/ and visit them on TikTok, @thejourneypregnancy & Instagram, @emaginestech.
About Women’s Business Enterprise Council-West (WBEC-West)
WBEC-West is a regional partner of the Women’s Business Enterprise National Council (WBENC), a coalition of corporations, WBEs, and regionally focused women’s business organizations. As an affiliate organization, WBEC-West implements the certification standards of WBENC throughout Arizona, Colorado, Southern California, Utah, Wyoming, Nevada, Hawaii, and Guam. WBENC is the largest certifier of women’s business enterprises in the U.S. and a leading advocate for women business owners, leaders, and entrepreneurs. WBENC certification is nationally recognized and accepted by more than 10,000 major corporations. We also support corporations in their efforts to include WBENC Certified WBEs in their supply chain.